The Smart Links feature allows you to create individual smart links for your affiliates/channels and assign them a unique URL and QR code to share. This feature makes it easy to track sales made by your affiliates and understand the impact of your affiliate marketing efforts.
For example setup a QR code at your venue to sell tickets to other events, or a custom link to track facebook sales.
You can create Smart links both on event level and account level.
Account level:
A trackable link to your organizer page is created when you create a Smart link or QR code at the account level.
- Click on Promote in the top menu and then on Smart Links and QR code.
- Click Get Started (if it's your first time) or the blue button Add New Smart Link.
- Enter a name. If you want a custom URL, you enter it in "Custom Name" (this is optional)
- Click Save
Continue with the description in the section below called "Sharing a URL/QR Code".
Event level:
Create a new affiliate
Visit My Events, Manage on the event you wish create an affiliate on. Visit Promotion & Offers and select Smart Links. Here click on "Create New Smart Link" and fill out the necessary information for the affiliate, such as their name - if you wish to create a custom URL enter a value in Custom Link (optional). Click Save
Sharing a URL/QR Code
Once you have created a new affiliate, you will be assigned a unique URL and QR code to share with them. This URL and QR code will be used to track sales made by the affiliate/channel. The URL is copiable to clipboard and you can download the qr code in a PNG format if you wish to include on a poster.
Track sales made by the affiliate/channel
You can track the sales made by the affiliate on the same page as you created. Page views show how many times your event page has been viewed when using the smart link and the Sold column shows how many tickets were sold through it. In addition you can download a report with the breakdown of sales made through the affiliates system.
Smart links system is tracked through UTM tags